Samurai CMS

When you sign with our agency, we have one objective. Deliver the ultimate client experience.  

We define this as:

Empowering clients with cutting edge marketing and web technology supplemented with thorough consultation and actionable insight.

 

The StyleLabs concept was architected with the same intent, but a very different philosophy than conventional agency models.  We believe that there is an evolutionary shift toward Social Marketing.  

Our framework is based on a Social Marketing Feedback Loop.  At one point in time, when a consumer wanted to make a purchase decision, he/she had three main sources as basis for evaluation; referrals/feedback from immediate peer group, manufacturers and resellers/wholesalers with a vested interest in the sale. This is what the feedback mechanism used to look like:

In today’s environment, consumers have the power to search within their network to third or fourth degrees, scan user forums, read blogs as well as a multitude of pipelines online previously unavailable.   Here, business’ ability to influence purchase has substantially decreased.  As you can see, community feedback is the greatest influencer both for the purchaser and the manufacturer.  Business’ are leveraging the gamut of data generated by consumers to participate in conversations and cherry-pick user feedback.  Organizations considerate of this dialogue leverage the opportunity to keep their finger on the pulse of their target market, respond promptly and develop greater awareness by collaborating rather than dictating to their applicable segment(s).   Here's how decisions are now made.

StyleLabs provides you with the tools you need to facilitate a better dialogue with your consumers and their networks.  When shopping for an agency, we invite you to consider that a critical success factor to you is access to the most recent tools, methodologies and strategy on the forefront of this dynamic market.  

The rules have changed.  Business has changed.  Reach out and start a dialogue with consumers, suppliers and members of your industry.  

Almin Kassamali is the Chief Imagination Officer of StyleLabs Marketing Group. StyleLabs offers full service business and marketing solutions for entrepreneurs, musicians, athletes and small/medium business. http://www.stylelabs.ca