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Top Traits of a Good Website

Wondering what makes a good website, well, good? While there are endless varieties of web design and development populating the internet nowadays, the best websites out there all share the same top traits. Here's what they are. 


So much of our daily lives is spent browsing the internet. Whether it be for work or pleasure, we're always connected. As the first generation of kids who have never known a world without that connectivity begins to grow up, we can only imagine what they have in store for the internet and how it's used.

But for the time being, we're the ones in charge of the digital landscape. And we shouldn't clutter it with ugly or hard to use websites. Here's how you can avoid either of those problems with the top traits all good websites possess.


If you are on the fence about investing in website design for your company, here are some of the reasons why you cannot succeed without a website:

  • Modern customers expect it
  • Your business will gain credibility
  • It makes your company accessible around the clock
  • You’ll be able to target a wider audience
  • It helps you gain a competitive edge within your industry


Our Calgary Web Development Company Can Help With All Your Website Design Needs

At StyleLabs, a leading web development company in Calgary, we understand just how important quality website design is for the success of your business. We offer a wide range of digital marketing services, such as website design, SEO, blog writing, and reputation management, to create every advantage your company needs to grow and succeed in this competitive environment.

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Top Traits of a Good Website

Websites have changed a lot over the past two decades. Who would have thought at the beginning of the century that half of all web traffic would be conducted on cell phones or tablets? Heck, we didn't even know what tablets were. While change can be tough, it's undeniably good. Just look at everything we have now and how accustomed we've become to good websites. And all of those good websites share the following traits:
 

Responsiveness

We alluded to this in the paragraph above. With half of all web traffic taking place on mobile devices, your website better be responsive. This means it has to look good across all devices and function well across all of them too.
 

Easy navigation

A website needs to be easily navigable for it to provide any benefit to those using it. Users should be able to find what they're looking for quickly and be able to jump to the different pages on your site without any issues. This is doubly true for those users accessing the site on a mobile device like a tablet or smartphone.
 

Security

Now more than ever people are concerned about their security when browsing websites. They don't want their private information being compromised due to a website's lack of security, and savvy users will avoid such sites at all costs. This means your site needs to have an SSL certificate and the corresponding HTTPS prefix for its web address. 

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Functional

When you think of the purpose of a website, what comes to mind? Most people will say a website is there to solve a problem. It's there to provide the answer to a question you don't know, or buy a product you need. It's there to connect you with your friends, or provide you the validation you're missing in real life. The list goes on. Good websites solve those problems by functioning the way they're intended to.
 

Speed and reliability

If it takes too long for your website to load, people aren't sticking around long enough to see it. Humans have notoriously short attention spans and they've only gotten shorter in recent years. Your site needs to load in two seconds or less or it's not going to be a good one. Your site also needs to be reliable. This means making sure people can access it nearly 24/7 with very minimal downtime for updates or server issues.
 

Pretty

Nobody ever got mad at a site for looking too good. The top websites all have a polished image punctuated by high resolution photos or graphics. High definition videos are also becoming the norm. Your website should conform to these design standards if you want your business or operation to be taken seriously and people to think of you as professional.

There you have it. The top traits of a good website. If you follow this guideline when designing your website, you're sure to achieve what you set out to do with it. You can also just give us a call and we'll build you a site that checks all the above boxes (and then some). 


Web Design That Helps Your Business Grow

In today’s online world, business websites are competing aggressively against each other. If you want to stand out from the crowd and get the most from your website design, the best step you can take is investing in expert web development services.

To find out more about how our team can help grow your business, visit our Calgary office at #222 622 5th Ave SW.

Or you can contact us by calling (587) 880-3358 or by filling in our online contact form.

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We love what we do! Reach out with any questions or comments you have about our Calgary Web Design and Strategic Marketing Solutions. We've been helping build businesses across Canada for over a decade. Let's crush your digital marketing goals by doing things right, the first time. 

Call 1-855-681-1932 or fill out the form below and launch your marketing rocket now!

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